Emirates is about to
celebrate 10 years flying to Sydney along with its 2 millionth passenger
between Dubai and Sydney.
In achieving this
milestone of 2 million passengers the Sydney Dubai route is considered one of
Emirates most successful globally launched services.
The full media release
from Emirates can be read below:
Sydney flights top two million passengers in time for 10th
Sydney, Australia, 25 March 2010: Emirates’ Sydney 10th anniversary
celebrations this weekend will coincide with news that its flights between
Sydney and Dubai have now topped more than two million passengers, making
Sydney one of Emirates’ most successful destinations launched globally.
Emirates’ inaugural service to Sydney on 27th March 2000 was the
first-ever flight between Sydney and the airline’s hub of Dubai. The service
paved the way for further trade growth between Australia and the Middle East
North Africa (MENA) region, and positioned Dubai as a viable hub for travel.
Emirates first commenced services to
Australia via Melbourne in 1996.
In the first year of operations approximately
65,000 passengers travelled the Sydney to Dubai route. In the year ended June
2009 this figure surpassed 330,000, with many using the route for onward
journeys to Emirates’ 101 destinations worldwide.
As a forward economic indicator for trade –
Emirates cargo carriage between Sydney and Dubai grew by over 30 per cent year
on year in 2009.
The most popular destinations for passengers
travelling from Sydney are currently Dubai, Beirut, Athens, Rome, London and
Auckland. The largest source markets for visitors to Sydney on Emirates
are the United Arab Emirates, Italy, Switzerland, the United Kingdom and New Zealand.
This impressive passenger growth has been
enabled by Emirates’ growth in capacity to Sydney, increasing from one service
per day to thrice-daily services in early 2010. This includes two direct
services, one of which is operated by the state-of-the art Airbus A380
Harrowell, Emirates’ NSW/ACT Sales Manager, said: “From a
standing start both Sydney, and the Australian market as a whole, have grown
into one of Emirates’ most important and successful markets worldwide.
Australians have realised the benefits of Emirates’ efficient connections to
destinations in the Middle East, Africa and Europe, as well as the airline’s
commitment to best in class services.
continue to measure the success of our Sydney services not just in passenger
figures but also in how we have helped grow the market, and the investment we
have made in New South Wales as a whole. Since 1991 traffic from the MENA
region to Australia has increased more than nine-fold, compared with a less
than two-fold increase for traffic of all foreign residents to Australia.
proud to have successfully cemented Emirates’ place as one of Australia’s
leading long haul carriers, as well as grow the profile of Dubai as a hub for
travel to the Middle East, Africa and Europe .
the launch of four key destinations for Australia this year, Senegal,
Amsterdam, Madrid and Prague, we expect our inbound and outbound passenger
figures to grow further.”
It should be popular time for the Africa routes
with just over 75 days to go until the most talked about sporting event of the
year; Emirates as an Official Partner of the 2010 FIFA World Cup™ is offering a
number of tailor-made travel packages that include flights, accommodation,
ground transportation and match tickets to meet the demands of all Australian
With five daily flights from Dubai into three
gateways into South Africa; Johannesburg, Cape Town and Durban, there is no
excuse to miss any of the action.
Other activities organised for Emirates’ 10th
anniversary celebrations include an inflight surprise performance from
sponsorship partner, the Sydney Symphony on the A380- across to Auckland, as
well as a Sydney Harbour BridgeClimb for long standing and dedicated Emirates
Australia-wide, Emirates has 70
flights per week between Sydney, Melbourne, Brisbane, Perth and Dubai,
including a thrice-daily service from Sydney. Emirates also has 28 flights per
week trans-Tasman including the Sydney to Auckland route which is serviced by
the Airbus A380.
The Airbus A380 superjumbo offers
all the luxuries that you have come to expect from Emirates – from chauffeur
driven transfers, priority check-in and world-class lounges for our Business
and First Class customers to a gourmet food and wine experience once on board,
plus over 1,100 channels of entertainment.