The oneworld airline
alliance has now officially accepted Kingfisher Airlines as a member elect of
the oneworld alliance.
This announcement expands
oneworld’s power to 13 airlines, expanding oneworld’s reach to over 800
destinations in 150 Countries.
The full media release
from oneworld can be read below:
oneworld invites Kingfisher Airlines on board
07 June 2010
- Regulatory OK
gained for India’s leading airline to join premier air alliance
- Implementation programme already well underway
- Alliance carriers to share Kingfisher Airlines’ new lounge at New Delhi
- British Airways to launch code-sharing with new partner later this month
- Another key step for oneworld in
alliance’s ‘breakthrough year’
Airlines today became a member elect of oneworld® after
completing a formal membership agreement with the alliance – moving India’s leading
airline a landmark step towards flying as part of the world’s premier airline
was signed by the Kingfisher Airlines’ Chairman and Chief Executive Vijay
Mallya and his counterparts from all 12 of oneworld existing partners
and members elect.
It follows a
memorandum of understanding reached between Kingfisher Airlines and oneworld,
announced in late February, setting out a framework for membership discussions.
condition for oneworld inviting Kingfisher Airlines to join has already
been met – with India’s Ministry of Civil Aviation granting approval for the
carrier to become part of the alliance, just weeks after the airline filed its
request for authority to proceed, enabling Kingfisher Airlines and oneworld
to move fast forward to complete the formal membership agreement today.
A team of
experts from British Airways – which is serving as Kingfisher Airlines’ oneworld
sponsor, mentoring and supporting it through its joining programme – and from
the central oneworld team has just returned from visiting their
Kingfisher Airlines counterparts in Mumbai and Delhi to set its joining
programme in motion. The first element has already been successfully
accomplished with Kingfisher Airlines passing oneworld’s safety audit
with flying colours.
step in building links between oneworld and Kingfisher Airlines takes
place next month, with the opening of the new international passenger terminal
at New Delhi, when all the alliance’s six carriers serving the Indian capital
will share Kingfisher Airlines’ new premium passenger lounge there.
individual members of oneworld have started developing bilateral
co-operation with Kingfisher Airlines. British Airways today announced it
had reached agreement to code-share with its new Indian partner. The BA
prefix will be added to flights by its Indian airline to various points across
the Indian sub-continent, with Kingfisher Airlines’ IT designator placed on
services operated by the UK carrier to key cities in Europe from later this month.
Full details will be announced nearer to the launch of these code-share
of Kingfisher Airlines as a oneworld member elect comes in a
breakthrough year for the alliance, in terms of both membership consolidation
and expanding co-operation between its members airlines, enabling oneworld
to build further on its position as the leading quality airline alliance, to
expand its unrivalled route network still further and to offer even more
services and benefits to customers.
has been expanding its co-operation with its oneworld partners since
reaffirming its membership of the alliance in February, filing days later with
American Airlines for anti-trust immunity for a joint business across the
Pacific and more than doubling its code-sharing with British Airways.
American Airlines, British Airways, Iberia, Finnair and Royal Jordanian are
looking forward imminently to gaining long-awaited final approval for their
application for anti-trust immunity across the Atlantic and the proposed
transatlantic joint business between American, BA and Iberia, following
tentative approval given by the US Department of Transportation in February and
market testing of proposed remedies by the European Commission.
LAN Airlines celebrated its 10th anniversary as a oneworld
member on 1 June. Since joining, it has added to the grouping its
affiliates in Argentina, Ecuador and Peru. With Mexico and Central
America’s leading airline Mexicana joining oneworld in November 2009, this
extended oneworld’s position still further as the leading Latin American
leading domestic carrier S7 Airlines is on track to join oneworld later
Airlines’ addition to oneworld will link oneworld’s unrivalled
alliance network with India’s most extensive domestic network. It will
bring 56 cities onto the oneworld map – all of them in India. This
will expand oneworld’s global coverage to more than 800 destinations in
almost 150 countries, served by a combined fleet of 2,350 aircraft operating
some 9,000 flights a day, carrying some 340 million passengers a year.
A firm date
for Kingfisher Airlines to join the alliance and start offering its services
and benefits will be announced as its implementation programme
to bring any airline on board any alliance normally takes 18 to 24 months to
complete. It is a complex project, covering virtually every facet of
airline activity. It involves connecting all the alliance recruit’s IT
systems to those in all other oneworld airlines, bringing its customer
service, frequent flyer and distribution processes into line with oneworld
standards and culminating in what will be the biggest training and
communications programmes in the airline’s history.
joins, the oneworld logo will be added alongside that of Kingfisher
Airlines itself virtually everywhere it appears – from its aircraft fuselages,
to airport signage, stationery and even name tags.
Once it is
part of oneworld, members of Kingfisher Airlines’ King Club will be able
to earn and redeem rewards and gain tier status points across the entire oneworld
network – expanding the reach of the scheme from across the 69 destinations in
nine countries served by Kingfisher Airlines itself to the 800 destinations in
some 150 countries served by oneworld as a whole.
Club benefits will be extended, in effect, across all 12 other oneworld
airlines, including, for top tier members, access to any of the 550 plus
airport lounges offered by the alliance’s carriers whenever they fly on any
fare type on any flight operated and marketed by any oneworld member.
At the same
time, Kingfisher Airlines’ network will be covered by oneworld’s
market-leading range of alliance fares.
Kingfisher Airlines Chairman and Chief Executive
Vijay Mallya said: “I am delighted that Kingfisher
Airlines has been invited to join what is very clearly the world’s best airline
alliance and to fly alongside the best collection of airline brands in the
world. By becoming part of oneworld, we will be able to offer our guests
travel to more than 800 destinations in 150 countries, on a network that offers
the best coverage of the routes and places that really count, flying with the
highest quality airline partners. Joining oneworld will clearly
strengthen our competitive position still further. Now that Kingfisher Airlines
has now become a member-elect of oneworld, we have moved one crucial
step closer towards becoming a full-fledged member and our team will
certainly do all that is necessary to ensure we complete the implementation
programme smoothly and on schedule”.
American Airlines Chairman and Chief Executive, and
oneworld Governing Board
Chairman, Gerard Arpey, added: “Coming as we deepen
our links with Japan Airlines after its reaffirmation to oneworld, as we
prepare for Russia’s leading domestic carrier S7 Airlines joining us later this
year and as we await final long-awaited approvals from the authorities in both
the USA and Europe for our transatlantic partners to work more closely together
across the Atlantic, the addition of Kingfisher Airlines is another key element
in making 2010 even more of a breakthrough year for oneworld.
“It is another key element in our efforts to
solidify oneworld’s standing as the premier global alliance, with the
finest collection of airlines brands delivering the highest levels of service
to the markets that matter most throughout the Americas, Europe, Asia and
Willie Walsh, Chief Executive of sponsor British
Airways, added: “We are very pleased to have gained
regulatory approval so quickly from New Delhi to add Kingfisher Airlines to oneworld
– and we intend to move ahead with its implementation just as speedily and
smoothly. We very much look forward to welcoming India’s leading airline
on board the world’s premier airline alliance.”
Arpey and Mr Walsh, the ceremony today was attended by Kingfisher Airlines’
Senior Vice-President Manoj Chacko, Cathay Pacific Chief Executive Tony Tyler,
Finnair Chief Executive Mika Vehviläinen, Iberia Chairman and CEO Antonio
Vázquez, Japan Airlines President Masaru Onishi, LAN Airlines President Ignacio
Cueto, Malév Hungarian Airlines Chief Executive Martin Gauss, Qantas Chief
Executive Officer Alan Joyce, Royal Jordanian Chief Executive Hussein Dabbas,
member elect S7 Airlines Deputy Chief Executive Anton Erimen and oneworld
Managing Partner John McCulloch.