Emirates and V Australia have
officially entered into a new code share agreement, building on its already
strong reciprocal frequent flyer partner ship, by offering code share services
between New Zealand, Australia and the United States.
Full details of the
Emirates V Australia code share agreement can be found in the media release
from V Australia below:

Virgin Blue Group’s new international
airline, V Australia and Dubai-based international airline, Emirates, today
announced their first code share partnership, effective from 25 October on the
trans-Tasman route.
The announcement was made by Virgin
Blue Group CEO and co-founder, Brett Godfrey, at a presentation to Australian
media at the National Aviation Press Club (NAPC) in Sydney. Richard Jewsbury, Emirates’ Senior
Vice President, Commercial Operations Far East and Australasia
as well as Stephen Pearse, Emirates’ Vice President Australia joined Brett
Godfrey at the NAPC event.
The code share agreement - Emirates’
first with an Australian carrier – signals yet another initiative in the
airline’s commitment to Australia.
It also confirms Emirates as V Australia’s first code share partner to be
implemented.
V Australia will market the seats
allocated to it under the code share agreement. The code share flights will be
identified with the Emirates ‘EK’ code as well as with V Australia’s ‘VA’ code.
The new agreement will provide V
Australia guests with seamless and quick transit times from the airline’s
international flights arriving in Sydney to New Zealand. If
they choose to spend time in Sydney, travellers
are able to enjoy a stop-over in the New
South Wales capital in either direction before
continuing on their journey with V Australia or Emirates under their respective
VA or EK code.
It will also allow guests travelling in
V Australia’s International Business cabin to transfer to Emirates’ exceptional
and parallel product featured on the wide-bodied Boeing 777 and Airbus A380
aircraft comprising ergonomically designed seats, award-winning entertainment
spanning over 600 channels, a wide selection of gourmet meals prepared by
world-renowned chefs with matching wines, and a mood-lighting ambience to
reduce jet lag. Business class passengers can move from the in-flight bar on V
Australia across to Emirates’ A380 where they can continue the theme and enjoy
the onboard lounge complete with bar service.
Virgin Blue Chief Executive,
Brett Godfrey said, “Emirates is a highly regarded, world-class carrier and
we are delighted to confirm Emirates as V Australia’s first code share
partner. The two carriers are an ideal fit in that they share the same
commitment to quality and service and we very much look forward to working
further with Emirates.”
Richard Jewsbury, Emirates
Senior Vice President, Commercial Operations Far East and Australasia
noted: “Emirates is prudent when it comes to choosing code share partners
and our decision to join hands with V Australia is further demonstration
of our commitment to the Australian aviation industry. We are pleased to
finalise this agreement ahead of the peak summer travelling season, and expect
the services to be extremely popular with leisure and business travellers
seeking quick onward connections to and from V Australia’s
international Sydney
operations.”
Emirates offers a full-service,
top-of-the-range product that aligns well with V Australia’s
offering, and ensures a consistent high-quality experience on the entire New Zealand – USA journey”.
V Australia has retimed its flight
schedule to ensure ideal connecting times between V Australia and Emirates
flights.
For guests
travelling from Auckland to Sydney
and on to Los Angeles, the flight EK 413 departs
Auckland at 6.45pm and arrives in to Sydney at 8.05pm for a
quick 60 minute stretch of the legs before departing to LA on V Australia
flight VA 1 at 9.05pm.
For guests travelling from Christchurch to Sydney and
on to Los Angeles, the flight EK 419 departs at
5pm and arrives in Sydney
at 6.20pm, to connect to VA 1 at 9.05pm.
On the return flight, guests arrive at
6.05am in Sydney on VA1 from Los Angeles will have a brief opportunity to stretch
their legs for two hours and 50 minutes before connecting on flight EK412 at
8.50am to Auckland or EK418 at 10.15am to Christchurch.
For New
Zealand travellers, it provides a streamlined
trans-Pacific travel option with fares that will be up to 40% less than the
existing fares between New Zealand
and the USA.
Emirates and the Virgin Blue Group
already share a strong partnership via reciprocal benefits within the two
airline’s frequent flyer programmes, Skywards and Velocity respectively.
Emirates is also an interline partner of Virgin Blue.
While still in its infancy, V
Australia’s trans-Pacific flights, its product, people and competitive fares
are already proving highly popular. In particular, business travellers, music
and movie industry executives and celebrities are especially taken with V
Australia’s unique Row 5 or “privacy suite” offering, which provides
travellers with discretion and privacy.
Brett Godfrey added, “Loads
continue to improve and we are making inroads into the corporate market in the US because the
product and service is turning heads. The V Australia
team is also forging ahead with exciting plans for expansion into new markets,
in particular Thailand and South Africa.”
V Australia has confirmed it will
launch flights to Phuket from Brisbane and Melbourne in November this year
(subject to regulatory approval) following the delivery of the airline’s fourth
brand new 777-300ER aircraft direct from the Boeing factory in Seattle. Flights from Melbourne
to Johannesburg
will take off in March 2010 (subject to regulatory approval).
Brett Godfrey also outlined to the NAPC
audience the strategy for Virgin Blue Group as it emerges from one of the most
turbulent periods in aviation history.
“Core to our approach is
working closely with reputable airline partners such as Emirates, to ensure V Australia
continues to grow, and like Virgin Blue, become one of the most relevant,
dynamic and innovative airlines operating in the aviation sector.”

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