In the battle for the flashest and most innovative Airbus A380 implementation Korean Air has raised the stakes with its plans for an in-flight duty free shop on all 10 of its A380 Aircraft the first of which will go into operation on 10 June 2011 on the Seoul to Japan route. The below YouTube video shows an interview with AIM Avation Sales/Project Director Chris Whetter The Korean Air A380 in-flight duty free shop will feature 5 display units, the first being a video display which simply shows product advertising that companies can purchase advertising on, the other display units include a liquor display unit, cosmetics display unit and a display unit for high value items such as jewelry and watches. Chris Whetter Sales/Project director at AIM says that Korean Air’s A380 in-flight duty free shop will be located on the main deck at the rear of the aircraft, in fact the shops liquor and cosmetics display units will be located either side of the rear stairs that lead to the upper deck and the aircraft’s Lounge/Bar area. Mr Whetter explains that during a flight first class passengers will first be invited to browse the duty free shop, followed by Business Class passengers, and finally if there is adequate time remaining economy class passengers would be invited. “The shop replaces 13 seats on the aircraft so you’re losing a lot of revenue, but the Korean mentality is that they buy all the duty free on every flight,” says Whetter. “It was Korean’s concept to do it and they approached us as being one of the companies with very high quality and excellent design. There were two bidders and we won the programme.” “If there is severe turbulence the shop has to be emptied out,” says Whetter, adding that “on taxi, take-off and landing the alcohol has to be stowed” Korean Air believes that selling high priced upmarket duty free items will more than offset the revenue lost from the 13 seats that the in-flight duty free shop will take up. In addition to this the weight of the display unit and duty free goods will be less than the combined weight of the seating luggage and passengers that the 13 seats would occupy, the end result less fuel burn. So if all goes to plan it looks like it will be a win/win for both passengers and the airline. The first of Korean Air’s 10 A380 aircraft goes into operation on 10 June 2011 between Seoul and Tokyo, followed by Bangkok, Hong Kong and North American routes.
Following on from the Korean Air A380 Seat Map Plans we exclusively revealed yesterday, we have now been able to obtain and publish Korean Air A380 Cabin Photos. Note the Korean Air A380 Cabin Photos have now been released the photo, this article contains pre-released promo photos from Korean Air which in the end were found not to be accurate of the final product. Please look here for the final Korean Air A380 Cabin Photos These photos are from the Korean Air website however we are certain that they are not actual Korean Air A380 Cabin photos, personally the team here at the Business Travel Guru can see that these shots from different aircraft as well as Airbus promotion shots, also for example look at photo 1 below it clearly shows seats in a 2-3-2 configuration compare this to the Korean Air A380 Seat Map Plan that we published yesterday none of the cabins have this seating configuration, from the below photo this look like J Premier Class (Business Class) but the seat map clearly shows this cabin is configured in a 2-2-2 seating configuration. Also from the seat map Premium Class (Business Class) is located on the upper deck. Photo 1: A photo claiming to be Korean Air A380 Premier Class (Business Class) It is however interesting to note that photo 2 of the staircase clearly shows a bar/lounge at the top of the stairs, as these photos are from the Korean Air website we are fairly certain the cabin product shown in these photos is fairly accurate (but not completely). Photo 2: Another photo claiming to be of Korean Air A380 Cabin and Stair Case (In reality it is an Airbus A380 Promo picture/Aircraft) Photo 3: Korean Air A380 First Class Suite These photos and yesteradys seat maps were found at the following URL http://a380.koreanair.com/ Take a look for your self! As with other Airlines Airbus A380 launches only time will tell how accurate the photos are as well as the final quality of the product, however as Korean Air’s A380 will only have 407 seats in total (12 First Class Seats, 94 Prestige Class (Business Class) and 301 Economy Class seats) we think Korean Air’s A380 will be a real treat something we cannot wait to taste for our self.
Korean Air has released seat maps for its Airbus A380 that it will start flying from May 2011, these Korean Air A380 seat map plans clearly show: 12 First Class Seats with an 83” seat pitch in front of lower deck 94 Premier Class (Business Class) with a 74” seat pitch taking up the entire upper deck 301 Economy Class seats with a 33” seat pitch on the lower deck Click Images below for larger versions of the image
Korean Air’s first A380 was revealed to the world today after the aircraft (MSN035) made it out of the paint shop in Hamburg. This aircraft is Korean Air’s first Airbus A380 and will go into service on the Seoul to Tokyo (Narita) route from 1 June 2011. MSN035 is the first of 10 Airbus A380 aircraft that Korean Air has on order with Airbus. This Korean Air A380 aircraft will also be put into service from Seoul to Hong Kong and Bangkok, with Transpacific services from Seoul to New York and Los Angeles beginning later this year. Korean Air’s Airbus A380 will be the world’s most spacious A380 implementation of an Airbus A380 with a total of only 407 seats (12 First Class seats, 94 Premier Class/Business Class seats & 301 Economy Class seats) Earlier this we revealed the Korean Air A380 Seat Map Plans
Details of Korean Air A380 Business Class cabin have been revealed in the below press release from the airline. As yet no internal cabin pictures have been released however the following has been said about Business Class on Koran Air A380s: Korean Air A380 Business cabin to occupy entire upper deck There will be 94 lie flat seats with 188cm (74inch) between seats Extra large seat partitions Prestige Class (Business Class) pitch is 188cm (74inch) First commercial Korean Air A380 flight in May 2011 407 Seats in total with 12 in First Class and 301 in Economy Class The full media release from Korean Air can be read below: KOREAN AIR ANNOUNCES UNIQUE BUSINESS CLASS ON A380 Entire Upper Deck Devoted to Premium Flyers SEOUL, Korea (December 28, 2010) Korean Air will launch its first A380 service in May 2011 with the entire upper deck of the aircraft devoted to business class flyers. The unique configuration of the two-story A380 aircraft will allow Korean Air business flyers “to feel exclusivity like they’re traveling in their own private jet,” says Senior Vice President and head of the Passenger Business Division of Korean Air Walter Cho. He added “this innovative approach to dedicate an entire floor for a single class will be benchmarked by other airlines.” Korean Air’s business seating, called Prestige Class, will have 94 lie-flat sleepers with 188cm (74inch) between seats and extra large seat partitions offering what Cho says is “normally the comfort and privacy reserved for First Class passengers on other airlines.” He says that Korean Air’s A380 is “one of the most spacious in the industry when you consider that our economy class seats are spaced at 86cm (34inch) apart and our Prestige Class pitch is 188cm (74inch). That’s a comfort level that will provide us with a competitive edge.” The airline’s A380 will have a total of only 407 seats: 12 first class and 301 economy class seats on the first level, and the 94 Prestige Class seats on the upper deck. It is the first airline to devote the entire A380 second level to the business flyer. Korean Air has ordered ten A380 aircraft with the first five to be delivered by the end of 2011 and an additional five by 2014. The airline will launch its A380s on short haul routes to Japan and East Asia in May, and then expand to Korean Air’s U.S. and European routes in August 2011.
Korean Air the national carrier of South Korea have announced that it will begin the second phase of its $200 Million cabin refurbishing plan. This second phase will focus on upgrading its fleet of 32 mid and long-haul aircraft and is expected to being in September with completion by March 2011. The full press release from Korean Air can be read below: Korean Air announced today that it will start the second phase of its extensive refurbishing plan in all mid and long-haul passenger flights by equipping with next generation premium seats. Investing $200 million, Korean Air will upgrade a fleet of 32 passenger flights deployed on mid and long-haul routes from this September to March 2011 by attaching next generation premium seats. Also, the airline will refurbish a fleet of 38 new aircrafts such as B777-300ER to be delivered late in May, and A380s and B787s, environment-friendly next generation aircrafts. Korean Air completed the first phase of its extensive refurbishing plan for a fleet of 26 plains, including B777-200s and B747-400s last year. Once the second phase is complete in 2014, the airline will hold a total of 96 plains with the new high-end facilities. Next generation premium seats, consist of Kosmo Suites in First Class, Prestige Sleeper in Prestige Class and New Economy in Economy Class, will be unveiled when the airline accepts new B777-300ER aircrafts late in May. Kosmo Suites – Korean Air named its First Class next generation premium seat as Kosmo Suites. Kosmo Suites, designed by Acu men, a world renowned design company based in the UK, was created with the iscerning taste of Korean Air’s VIP customers in mind. The wood colored seats help bring a touch of the natural world in to the cabin while the 180 degree lie-flat beds have been 15cm (6 inch) widened to 67.3 cm (26.5 inch) to provide passengers with added comfort. Korean Air is also enlarging its individual monitors to 58.4 cm (23 inches) to enhance the airline’s state-of-the-art AVOD (Audio Video On Demand) system. With one-touch controllers and big-sized screen type partitions, Kosmo Suites ensures discreet privacy for each customer while bringing in-flight enjoyment to new heights. Prestige Sleeper – Korean Air’s new Prestige Class seats, named as Prestige Sleeper, feature 180 degree lie-flat sleepers and 188cm (74 inch) seat pitch, and are 36 cm (14inch) wider than Prestige Plus, the current Prestige Class seats, offering customers the level of comfort normally reserved for First Class at other carriers. The new individual monitors are 12.7cm (5 inch) enlarged to 39cm (15.4 inch) to deliver the full excitement offered by the AVOD system on board. Also, private partitions and one-touch controllers are featured to provide the private space customers demand, be it for catching up on paper work or for some quite relaxation on board. New Economy – New Economy, ergonomically designed new Economy Class seats, contains 5.6cm (2.2 inch)-enlarged individual monitors which now measure 27cm (10.6 inch). With the refurbished in-flight facilities and next generation premium seats, passengers can now access a wide range of entertainment in all classes of Korean Air flights. Korean Air’s new AVOD system offers upgraded in-flight entertainment in high resolution and top processing speed. In keeping with its excellence in service in the past 40 years, […]
Korean Air has increased its order of Airbus A380 Superjumbo aircraft by 2, increasing its total order to ten. Korean Air’s original 8 A380 aircraft will begin to ship in 2010, with this additional order expected to arrive in May/June 2014 The full media release can be read below: Korean Air today announced its decision to purchase two more A380 aircraft. This ups the airline’s A380 order to ten aircraft. Korean Air will receive the two additional A380s in May and June of 2014 respectively. The first eight are due to be delivered between 2010 and 2013. Korean Air first ordered five A380s in 2003, and added three more in 2008. “Our decision to purchase the A380 aircraft is in line with our vision to become a global leading carrier providing the best quality of service to our passengers,” said Yang Ho Cho, Chairman and CEO of Korean Air. “The A380 is a comfortable, environment-friendly aircraft for the 21st century and it will enable Korean Air to provide Excellence in Flight to our customers.” The A380 is the largest commercial passenger aircraft in the world, a double-decker with 525-seat capacity in standard configuration. It reduced its weight by using composite materials and enhanced engine efficiency, lowering fuel consumption by 15% and CO2 emission by 20%. Starting 2010, Korean Air will introduce the A380 aircraft on its highly trafficked longhaul routes such as LA, New York and Paris, and the aircraft will play a leading role within Korean Air’s fleet for excellent service and operation. Korean Air is one of the two Northeast Asian carriers to have ordered the A380 aircraft, and it is the only airline in the region to order more than ten.